Keynotes that make leaders look again.
I bring three decades of global commercial leadership into thought provoking keynotes that challenge conventional thinking about judgement, trust and change. Whether opening a conference, challenging a leadership team or equipping managers with practical tools, I find unexpected ways to make complex ideas simple, memorable and actionable.
Fresh Eyes. Bold Questions. Real Change.
Signature Keynotes
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THE JUDGEMENT GAP
Why better data and AI demand better human judgement
In an age of analytics and AI, leaders are rarely short on information, but often short on trust. We are strengthening data and technology faster than the human judgement needed to use them well.
This keynote challenges the idea that more technology means less need for judgement. Judgement shapes what we measure, what we question, which trade-offs we accept and what we do when the data is not enough. The choices leaders make in those moments shape culture, credibility and confidence long before outcomes arrive.
Every leader carries more into a decision than data alone. The question is whether they are conscious of what they are carrying, and what that teaches others.
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BE THE CERTAINTY
How leaders make judgement visible when nothing else is certain
People don't need leaders to predict an unpredictable world. They need to understand what they can expect from them.
Using the Yellow Bag, the values, lived experience, intuition, stories and retained trust every leader brings to a decision, this keynote shows how to combine them with data and make that judgement visible. The result is consistency, clarity and a kind of trust that holds when conditions don't.
You cannot make the world predictable. But you can make yourself more predictable within it.
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TRUST THAT TRAVELS
Why good decisions die, and how to make yours travel
Organisations spend weeks making a decision and minutes thinking about how it will travel. Somewhere between the meeting room and the coffee machine the logic gets lost, accountability moves on and execution stalls.
This keynote introduces the concept of decision portability: building success of a decision up front. Using the unlikely metaphor of a ski-jump audiences discover how to transfer the trust needed to help decisions survive the journey across an organisation. The leave with a practical way to test how likely a decision is to be understood, believed and carried before it goes out, not after it fails.
Good leaders own their decisions. Great leaders make decisions others can carry.
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REDEFINING CONTEXT
What we need to adapt to change
Everyone is told to be more adaptable, but few are told how. Fiona takes the cheetah, an animal that changes direction at full speed by using its tail, as a mentor for adapting well rather than just quickly.
Inspired by Fiona’s TEDx talk with the same name, this keynote redefines context from the environment surrounding you and your job, to a list of your own needs for fulfilment. Once context is named this way, leaders and teams can seek what they need, spot what is missing and adapt on purpose instead of by reaction, and create environments that work for everyone.
Fiona is an accomplished senior executive, author and award winning advocate for diversity and inclusive leadership, known for crafting bold visions and transforming business with a focus on simplicity and communication. She is passionate about motivating people with big picture ideas and distilling complex issues to get to the insights, and she loves bringing energy and humour to tough topics.
She leverages her three decades of corporate experience with global brands across consumer goods and online marketplaces, Amazon, Booking.com, McCormick and Nike, along with her observations living in many countries and travelling widely, to bring fresh perspectives. Her keynotes combine that operating experience with original thinking, humour and memorable metaphors – leaving audiences with ideas they can work with the next day.
What sets Fiona apart is her ability to relate, to find inspiration in the strangest places and to translate complex concepts into easy to digest ideas, all with passion and authentic delivery.
Fiona speaks to small and large groups and has performed around the world on stage, webinar, TV and podcasts.
Former Amazon Director & Booking.com VP │Author │TEDx Speaker
A natural storyteller
What people say
Captivating, and inspired real change
“Fiona used her amazing storytelling, real life examples, and actionable insights, to empower our audience and inspire them to embrace their unique strengths to navigate career growth, embrace change and define their own work-life rhythm with confidence. Her keynote was not only insightful but also super motivating, leaving attendees with a renewed sense of purpose and the courage to take control of their professional journeys.
Chair of the Board, Lean In Netherlands”
Incredibly beneficial insights
Fiona's webinar was a tremendous success with our alumni. The feedback was overwhelmingly positive, and the value she provided was evident. As an exceptional speaker, Fiona offered invaluable tools for self-reflection, understanding one's work, and identifying what truly matters. These insights are incredibly beneficial for anyone applying for new roles.
Leeds University Business School
Engaging and inspirational
I can confidently attest to Fiona's exceptional public speaking abilities. She is a natural communicator who consistently delivers presentations with clarity, confidence, and genuine passion. Her speaking style is both engaging and inspirational, drawing audiences in with her authentic approach and thoughtful delivery. Whether addressing small teams or large audiences, she has a remarkable ability to translate complex concepts into accessible insights.
VP Brand, Booking.com
Keynotes
Why Online Trust and Safety is Top of Mind - Booking.com Click Amsterdam
We Make Things Easier - Keynote and panel host, Elevate Cancun
Mews Unfold - Keynote Travel Industry Trends 2024 (from 10.40 min)
We Make It Easier You Make It Unforgettable - Keynote Elevate Bangkok
How Women Can be Innovators in STEM - WISE Conference, The Institute of Engineering and Technology
Podcast Appearances
Monumental Me, The Mindshare Podcast - Women in Tech
Happiness and Humans - Owning Your Career
Diverse and Inclusive Leaders - We live up to what society conditions us to be.
FMCG Guys - Think Differently & Succeed by Being Yourself
The Retail Transformation Show - Think Differently & Refine Success
The Everyday MBA - Succeed by Being Yourself
Giving voice and shape to bold ideas
Stories that challenge your thinking and touch hearts and minds.
Let me know what your audience needs
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